About SIMA

Company Profile

Sima Group has three main core activities, construction, property development and plantation.

Sima Group started as Sima Construction Company, formed since the early days in 1960s by the founder Dato’ Gan Seng Biang and subsequently converted to a private limited company, Pembinaan Sima Sdn Bhd (“PSSB”) in year 1984, which specializes in civil and building construction, completed numerious projections since then. The enlarged group consists of other SIMA companies that involved in property development projects that commonly owned by the founder Dato’ Gan.

Core Business

Other than construction and property development, Sima Group also involve in plantation business whereby the group owns 15,000 hectares of plantation land in Sarawak. This profile however will elaborate mainly on the construction and property development sector of the Group.

With almost 45 years of experience and belief in upholding genuine values and continuous improvements, Sima Group has earned its name to be one of the most reputable and reliable construction and property development companies in the construction and property development industry. The Group has carved a solid foundation to be a property developer with strong capabilities in offering quality and innovative products in highly sought after addresses in the country.

 

GSB Group Berhad

In 2007, the Group became the substantial shareholder of GSB Group Berhad, a company listed on the Main Market of Bursa Malaysia Securities Berhad. GSB Group has core businesses in the manufacturing/replication of optical discs and property development. The subsidiaries that work under the flagship of GSB Group have been actively sourcing for various land banks and embarked on project developments to expand its property development business. Some completed projects include factories in Desa Tun Razak, 44 units of condovilla known as Laman Ara Utama in the vicinity of Bandar Utama. Since May 2019, the Group has disposed of its substantial shareholding in the listed company.

Track Records

Sima Group marks excellent track records in construction, completing or developing addresses such as Tiara Damansara, Astana Damansara, Ritz Garden Hotel, Taman Kepong Baru, Bukit Tengku, Shah Alam, Taman Sentul Permai, Taman Bentong Makmur, Selambau Industrial Estate, Taman Cenderawasih Indah, Taman Mayang, Taman Sato Amoy, Serdang Light Industrial Park, Universiti Utara Malaysia Polytechnic Building, Bandar Subang Ph 4, Taman Megah Cheras, Melaka Perdana Resort Homes, Parklane Commercial Hub @ Kelana Jaya and many more.

Equipped with sound construction background and real estate knowledge of two generations, the Group continuously shows its strength in core business activity in construction and property development and successfully made its mark by early delivery of high quality products at conducive locations.

Board of Directors

Dato’ Gan Seng Biang

Chairman 
Sima Group of Companies

Ms. Andrea Gan Pik Mui

Managing Director
Companies of Sima Group

Mr. Gan Boon Kat

Director
Companies of Sima Group

The Management

Dato’ Gan Seng Biang

Chairman 
Sima Group of Companies

Ms. Andrea Gan Pik Mui

Managing Director
Companies of Sima Group

Mr. Gan Boon Kat

Director
Companies of Sima Group

Mr. Goh Pey Seng, Larry

General Manager – Plantation Division
Sima Group of Companies

Mr. Gan Boon Pin

Director – Sales and Marketing
Sima Group of Companies

Mr. Frank Gan Boon Han

Project Director
Sima Group of Companies

Mr. Wong Yew Huei

Sr. Contract Manager
Sima Group of Companies

Ms. Wong Pui See

Project Manager
Sima Group of Companies
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Dato’ Gan Seng Biang

Chairman

Sima Group of Companies

Dato’ Gan has over 50 years of experience in the building industry. He started his business career as a contractor and advancing through various trades and established the construction company Pembinaan Sima Sdn Bhd in 1984 which the construction company has undertaken construction contracts from various developers such as Lam Soon Huat Developmnent Sdn Bhd (now IOI Properties Berhad), Sea Housing Corporation Sdn Bhd, See Hoy Chan Sdn Bhd, Cahaya Kota Development Sdn Bhd, Syarikat Siah Brothers Sdn Bhd, government projects, etc.

Dato’ Gan has also set up all the development companies within the Group undertaken development projects in various part of the country.  Dato’ Gan is responsible for the overall direction of the Group as a whole and his experience and prudent management style has lead the Group steadily to what it has today.

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Ms. Andrea Gan Pik Mui

Managing Director 

Sima Group of Companies

Ms. Andrea Gan is a Chartered Accountant of the Malaysian Institute of Accountants.  She holds a Bachelor of Art (Hons) in Accounting and Financial Management from the University of Essex, England, a Master of Science in Management from City University of London and she is also a member of the Association of Chartered Certified Accountants.

 

She was previously with KPMG Management Consulting as a Senior Consultant involved in the area of corporate restructuring acting as a financial consultant to quoted and non quoted clients for Scheme of Arrangement pursuant to Section 176 of the Companies Act of Malaysia and informal scheme of arrangement through Corporate Debt Restructuring Committee of Malaysia before leaving for England where she has attached with a property management company in the central of London.

 

Her current role in the Company is to ensure the smooth running of the companies within the groups, and corporate strategies.

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Mr. Gan Boon Kat

 Director 

Sima Group of Companies

Mr. Gan has over 20 years of experience in the property industry.  He was attached to Goldhill Realty from 1993 to 2000 as Real Estate Consultant.

 

He is currently holding the post of a Director in a family-run property development and construction business.  His responsibilities in the company includes overseeing the operations of the property and construction division, controlling all aspects of the development including planning, costing, feasibility, implementation, scheduling, award of tenders and due diligence. 

 

He is also responsible for sourcing and evaluating business opportunities and craft action plans necessary to achieve company’s objective.

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Mr. Goh Pey Seng, Larry

General Manager

Sima Group of Companies

Mr. Goh holds the Associated Incorporated Society of Planters (A.I.S.P) Diploma and Certificate in Plantation Management from the Malaysian Institute of Management (M.I.M).

 

He started his illustrious career with Federal Land Development Authority (FELDA) in 1968 where he served on several FELDA land development schemes. Subsequently in 1973 he joined Yule Catto Plantations Bhd where he served for 19 years in various capacities at estates in Sedenak, Rengam and Mengkibol, and became an Estate Manager in 1984 thereon.

 

Mr. Goh worked at Kulim Malaysia Bhd from 1992 until 2005. His notable achievements include the successful implementation of ISO 9002 QMS on Oil Palm Planting, Harvesting and FFB Evacuation, Field Maintenance, Oil Palm Nursery and Replanting in 1999, his promotion as a Senior Manager of Kulim’s largest property, Ladang Nam Heng in 2001, and also emerged as the winner of Kulim’s Quality Control Circle for two successive years in 2002 and 2003.

 

In 2005, Mr. Goh joined one of the most successful and reputable oil palm plantations company in Malaysia, IOI Corporation Bhd. He was the Plantation Controller for Peninsular region supervising 13 operating units, including 2 oil palm mills namely the Gomali Mill and Pukin Mill. The Gomali Mill is rated 120 metric tonnes per hour and is the industry’s largest oil palm mill in Malaysia having achieved a throughput of 455,000 metric tonnes per annum. The estates under his supervision and management totaled 28,500 hectares, including IOI’s showpiece, the Sagil Estate, which achieved a record 38.32 metric tonnes of FFB per hectare per annum in the year 2005. In IOI, he also monitored replanting works, including felling of old oil palm stands and establishment of new planting and ground covers. He was also appointed a member of IOI’s Management Committee chaired by Y.Bhg. Tan Sri Dato’ Lee Shin Cheng.

 

Mr. Goh was later headhunted to join Country Heights Holdings as Group Plantations Director in 2008. He was responsible for the group’s entire plantation operations both locally and overseas in Indonesia and Papua New Guinea totaling 22,000 hectares.

Since 2009, Mr. Goh has been involved in oil palm mill construction, upgrading oil mills, setting up and implementing standard operating procedures and policies, setting up key performance indexes, and later planning for expansion of oil palm and rubber plantations in a 50,299-hectare plantation land in Johor owned by PLS Plantations Bhd. 

 

Mr. Larry Goh brings with him 45 years of valuable and rich experience in the oil palm industry to our Management Team.

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Mr. Frank Gan Boon Han

Project Director 

Sima Group of Companies

Mr. Frank Gan has over 25 years of experience in construction industries and capable in handling matters that are under the scope of construction. He is responsible for the product design and development progress of the Company’s projects. He is also in charge of the interior design of all show units for the projects and the Company’s sales and marketing of various developments ranging from residential, commercial and industrial products.

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Mr. Wong Yew Huei

Sr. Contract Manager

Sima Group of Companies

Mr. Wong holds a Bachalor of Science Degree (Building Construction Management) from University of Liverpool. He has 8 year experiences in building management and contract administration.

 

He is currently overseeing the quantity surveying task and contract administration of the Company.

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Ms. Wong Pui See

Project Manager

Sima Group of Companies

Ms. Wong holds a Higher National Diploma in Quantity Surveying. She started her career in quantity surveying with Sima Group since 2006. She is capable and hardworking, meticulous and active in monitoring and supervising all aspect of Quantity Surveying within Sima Group.


She was promoted to Contract Manager in 2017 and in charge of project known as Laguna Residences at Kelana Jaya. She is also managing follow up on other completed projects such as Parklane Commercial Hub @ Kelana Jaya, etc.